Professional Overview
As a Digital Marketing Specialist with a Bachelor’s Degree in Advertising and over six years of experience, I excel in managing both performance-focused (lead generation and eCommerce) and branding PPC campaigns. I’m passionate about driving results across diverse platforms, including Google Ads, Search Ads 360, META Ads, Bing Ads, LinkedIn Ads, Twitter Ads, Pinterest Ads, TikTok Ads, and Waze Ads.I’ve successfully managed campaigns with budgets ranging from small to large-scale, up to $5 million per month, consistently delivering measurable growth for my clients.My expertise also extends to a wide range of marketing tools such as Google Analytics 4, Tag Manager, Merchant Center, Ads Editor, Liveramp and Shopify.Fluent in Spanish and English, with conversational skills in Portuguese, I work remotely from Buenos Aires, Argentina, collaborating with global teams to craft tailored, data-driven campaigns that resonate with both local and international audiences.
Areas of Expertise
AI & Machine Learning Engineers
Design, train, and ship production ML models — from data pipelines to model inference at scale. Covers supervised learning, neural networks, LLM integration, and model optimisation.
data science & analytics
Extract business insights from raw data using statistical modelling, predictive analytics, A/B testing, and interactive dashboards.
AI Product & Strategy
Translate AI capabilities into product roadmaps, define success metrics, and drive adoption across engineering and business teams.