Professional Overview
With over 15 years of experience in data analysis and business development, I am the founder of Just Analytics, a company that helps businesses transform their raw data into actionable insights. I specialize in Power BI reports and dashboards, CRM data analysis, and ad-hoc analyses for various industries and sectors.My passion for data stems from a lifelong curiosity about how data can improve decisions and outcomes. I have leveraged my analytical skills and expertise to work with different departments and stakeholders, both in my previous roles as a business developer and project manager at Santander Consumer Bank, where I spearheaded a new business segment, and as an independent analyst and consultant, where I have delivered insights on website user experience, marketing effectiveness, and more. I am driven by the challenge and satisfaction of turning raw data into insights that can be acted upon.