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AI Revenue Attribution Analyst

Grace Ferreira

Full-time · Job · Chicago

About the role

Marketing teams spend millions across 15 channels and have no idea which dollar actually drove the sale. Last-click attribution is a lie. Multi-touch attribution models disagree with each other. Our platform uses ML-driven attribution to give marketing teams the truth about what's working — even when the data is fragmented across walled gardens. You'll build attribution models that handle the messiest data in business: cookie-less tracking gaps, cross-device user journeys, offline-to-online conversion paths, and the statistical challenge of separating correlation from causation in marketing spend. Each client's attribution model is calibrated against their specific channel mix and sales cycle. You'll run incrementality experiments, validate model outputs against holdout tests, and present findings to CMOs who make seven-figure budget decisions based on your analysis.

Responsibilities

  • Build ML-driven attribution models for multi-channel marketing spend
  • Design incrementality experiments validating attribution model accuracy
  • Handle cross-device and cookie-less tracking gaps in user journey data
  • Calibrate attribution models per client channel mix and sales cycle
  • Present attribution insights to CMOs for budget allocation decisions

Requirements

  • 3+ years in marketing analytics or attribution modeling
  • Strong Python and scikit-learn skills for causal inference
  • SQL proficiency for querying large marketing datasets
  • Statistical expertise for experiment design and causal analysis
  • Tableau or visualization skills for executive reporting

Benefits

  • Fully remote — US Central time zone
  • Competitive salary with performance bonus
  • $2,000 learning budget
  • Direct influence on multi-million dollar marketing decisions

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Categories

AI Business, Marketing & Strategy data science & analytics

Skills

python sql pandas scikit-learn statistics

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Job Type

Full-time

Level

Mid-Level

Language

English

Salary Range

$100k – $130k / year

AI Expertise

AI Business, Marketing & Strategy data science & analytics

Skills

python sql pandas scikit-learn statistics tableau

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